Daily Habits Outperform Hustle Culture. Here’s Why:

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 The power of showing up daily is more lucrative than hustle culture. 

 For sustainable growth to happen it means showing up daily, doubling down on your niche, and perfecting your craft in a healthy way—without burnout—so that you can develop your market share in the opportunity space.

This week’s set up:

🆘 Problem: You’re striving hard towards your goals, but it’s causing major strain on your health and relationships.

💡 Solution: Beat burnout by choosing sustainable daily reps.

🗺 Next play: Create a system for showing up daily in a habitual day.

Sustainable Content Creation

We all know that mental health is important.

But how can creators, entrepreneurs, and people who are building projects outside of their 9-5 off the side of their desk actually prioritize their mental health?

With the way the digital world works today, it can be challenging to section off time to rest or slow down. 

The first step is to recognize that going full speed all the time with Red Bulls at your desk or sugary snacks just to keep you going throughout the day and maximize productivity is not the best thing for your content or for your personal branding. ❌

Instead, you need to adopt a daily approach of “How can I share what I’m learning?” and “How can I build a community around a topic that I care about?”

This channels passion and creativity into our work, which is critical for continuous good content (and preventing burnout!).

Goodbye to 24/7 Online Availability

The collective workplace is shifting. 

We’re moving towards sustainability and longevity instead of online 24/7 availability.

This is promising, because our outputs are stronger when we’re being sustainable in our creativity instead of being forced to produce content.

This is going to radically change the future of online work, especially with the rise of WFH.

And we’re already seeing this change in companies across the world.

👏🏻 Hootsuite is taking a full week off. Techcouver reports, “Championed by Hootsuite’s recently appointed Chief People and Diversity Office Tara Ataya, the inaugural Wellness Week, which will take place between July 5 to 12, is separate from each employee’s vacation allotment.”

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Ryan Holmes, Founder and CEO shared on LinkedIn:

👏🏻 Bumble’s 700 staff were also given a week off in late June, "as a way to thank [their] team for their hard work and resilience.”

👏🏻 Kickstarter is amongst other companies moving to a 4 day workweek that will be implemented in 2022.

We’re seeing these large scale companies trend towards giving their employees more time to think.

But you may not work for a company that is making these shifts, or you might be working solo and struggling to set these boundaries for yourself.

You need to ask yourself: What’s going to be your daily habit? What’s going to be your sustainable creativity over weekly burnout? ✨

For me, Sunday from 6am-6pm is phone and digital free. Obviously, sometimes there’s a client need or something comes up for me to address urgently, but 95% of the time I have my phone on silent in a different room. That’s my 1-day a week that I go offline, recharge, be creative, and go outdoors.

So what’s going to be your approach as a person who wants to build in public and share stories?

As you consider how you’re going to put sustainable guardrails around your work habits, remember that it’s a 5-10 year play and not something that needs to be done this week or every day this month. Don’t burn yourself out trying to prevent burnout.

📲 ACTION BYTES 

How to pursue sustainable work?

  • Have a conversation with your team about how the energy-levels and creative juices are being nurtured and recharged.

  • Creating your own systems to protect your passion, creativity, and mental health.

  • Understand you can always backboard goals for this fall/winter. Prioritizing ideas is a skill that will preserve your drive.

💼 JOB BOARD 

Check back each week for new roles in marketing, communications, and tech. 

Have a job you want to feature? Email hello@joelhansen.com for details.

💡RIFF OF THE DAY

starbucks.png

One of my daily self-care habits? Fresh coffee in the morning. ☕️

If you’re with me on that, I have some exciting news: you can now pay for Starbucks with bitcoin.

Thanks for sticking with me until the end. Drop me a note here to share your ideas or feedback! I want this newsletter to be valuable to you, so let me know what kind of content you’d like to see in the future.

Stay outta’ trouble and catch you next week.

✌🏻 Joel

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