How to Set Goals that *Get Done*

👋🏼 Happy New Year! I have some exciting news about the newsletter. In just over a month, we are now a community of over 10,000 readers across Linkedin and Substack!

🚨 New Year Special: Are you looking to update your Linkedin strategy for 2021? Check out my upcoming Leverage LinkedIn course focused on helping people grow their Linkedin presence to amplify their voice online.

Now to the good stuff,

This Week’s Set-up:

🆘 Problem: Everyone knows that setting goals is important, but very few people know how to keep them after motivation dies.

💡 Solution: To set goals that you *actually* reach, find accountability and build in "fun friction" to fuel the fire

🗺 Next Play: Turn your 2021 goal into a daily habit that’s accountable to someone you know with a fun challenge which will force you to keep it the whole year...

Intro

It’s January 5th. 🗓 How are you doing on your goals?

On a 5-day streak? Still in the process of setting them? 

Let's not deny it; goals are hard to reach. We often set goals because we think it’s a good idea and we want something to change… but us humans can be horrible at sticking with them even if we really want the result 🤓

As I'm sure you know, there’s a ton of research out there on goal-setting. And although I'm no Tony Robbins, I've learned a thing or two about making goals that stick. Today I'll try to cover the cheat sheet I use.

Here’s a thought I like to challenge friends with: before you set your goal, envision who you want to become 20 years from today. The success of your future self and who you want to become is directly tied to the goals you choose today. When we understand this, I believe it positions us better to pick goals that become building blocks that shape our lives.

I expanded on this theory earlier this week in a Linkedin post below. In the examples James Clear gives, you can see how you have to own your identity first which then helps reach the goal. 

The Impact on Personal Branding

 So what does goal-setting have to do with personal branding? A lot. How other people see you is directly related to how you see yourself. If you don’t see yourself as a respected professional or aspiring industry leader in X industry, why would your online community think that you are one?

Obviously, your reputation is built greatly on your social cred and past experiences. But you won’t be able to create the credibility you need unless you believe that you can get there. This shows a need for the daily habits to help bring you to that result 🎯

Once you clarify your mindset for what you want to achieve, set specific goals to help drive you there. 

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Read the full article to learn my goal-setting framework that never fails.